We're thrilled to announce our partnership with Luxury Stores at Amazon. Launching today Roland Mouret is the second launch partner and the first independent British brand within Luxury Stores.
Mouret has always embraced the unexpected as an opportunity for innovation and distinction. As one of the first brands to welcome online luxury twenty years ago, he continually pushes boundaries in the luxury space. Roland notes ‘Amazon is the next frontier for the future of luxury fashion online. The time is right’.
A selection from Roland Mouret’s PF20 collection and a number of exclusives will be available in Luxury Stores, which is accessible to eligible Prime members in the United States. Reflecting Mouret’s 360-degree approach to design and form-flattering fit, the exclusives will be available to ‘View in 360’ on the Amazon mobile app. The innovative design feature allows customers an interactive view of garments on different dress sizes.
To celebrate the launch, Roland Mouret and Luxury Stores at Amazon have collaborated on the “NO SHOW”. Using CGI for a no-model, no-location, no-waste fashion show, they continue to showcase the unexpected.
Visit the Roland Mouret instagram @roland_mouret to watch the "NO SHOW" in full.
In line with the Roland Mouret ethos, the selection will be sold in limited quantities and showcase timeless pieces following Mouret’s commitment to a slower paced fashion cycle.